60s Magazine Advertisement in Japan

Following “70s Magazine Advertisement in Japan” and “80s Magazine Advertisement in Japan”, this book collects about 500 magazine advertisements created in the 1960s, when the lifestyles of Japanese people were dramatically changed, enjoying a period of rapid economic growth in the positive mood. People longed for owning the cars and electric applicants such as air conditioners, color television, and etc. Various styles of new fashions such as ivy, mod, mini-skirts, psychedelic and etc, enfevered the young people. An excellent idea source and reference for the creators and marketing professionals.

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