The New Luxury: Highsnobiety: Defining the Aspirational in the Age of Hype
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From Highsnobiety, the publication for the culturally connected that sits at the intersection of music, fashion, and style, comes a new book defining modern aspiration and how it differs from its predecessors.
The New Luxury provides the foundational knowledge for brands, consumers, and curious minds to learn about the changing face of the luxury market. This is the story of how culture and commodity intertwined to redefine consumer values in the 21st century. Featuring new interviews with industry leaders including Kim Jones, Hiroshi Fujiwara, and Yoon, case studies of the most important brands of the new luxury era, and a preface by Alexandre Arnault of RIMOWA and LVMH scion.
About the Author:
Highsnobiety has become the authoritative publication covering forthcoming trends and news in fashion, art, music, and culture. With offices in Berlin, New York, Hong Kong, London, Tokyo, and Los Angeles, Highsnobiety has steadily built a strong brand in the online fashion and lifestyle world. The site and print magazine sit among the most visited global sources for inspiration. Innovation, progression, and always being several steps ahead of the curve, are just some of the core values of Highsnobiety.